Iโm in the mood for a celebration! Ads That Convert Podcast is one year old this week!
Iโm in such a good mood, and have been so overjoyed to be in your earbuds every week for the last year, that Iโm running a very special giveaway for all you loyal listeners. Youโll have to click play to find out what it is…..but thatโs not the only great thing about this weekโs episode!
Thereโs been a lot happening in the world of Facebook ads, and today I will be covering the updates and changes that you will be seeing in the near future. What will you be seeing on the dashboard and what does it mean? How are metrics changing, and what do the new ads status updates mean? Why are your videos and photos getting masked or chopped off? These are just some of the things Iโll be addressing, but one of them is absolutely crucial to understand, so youโll want to tune in and check out whatโs been going on, and how you can best navigate the new updates!
What You'll Discover:
- What changes are happening to the ads dashboard?
- What is Learning Status and how does it impact your ads?
- Whatโs new with the Ads Reporting section?
- How does the Ads Preview Experience change the game for setting up your ads?
- Are the updates a good thing, or a bad thing?
- Whatโs happening with Aspect Ratios on videos and photos, and why should you care?ย
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Get on the waitlist!
www.lizm9.sg-host.com/coursewaitlist
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Join the Facebook Community
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To connect with me and share your thoughts on the podcast:
- Leave a note in the comment section below.
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To help out the show:
- Subscribe and leave an honest review on iTunes. I read each one personally and would love to give you a shout out on the show! I love your feedback!
![Advertising on Facebook has definitely become more challenging during 2021, but that doesnโt mean that it isnโt worth figuring out! That is precisely what Iโve spent the majority of the year doing, and now Iโm excited to not only share my findings of what worked, but also what I intend to bring forward into my own ad strategy in 2022! I have 5 major tips that I think will play a huge role in making my ads successful next year, and I would love for you to try them to! If you've been feeling a bit lost, overwhelmed or hopeless in the world of Facebook ads later, don't hang them up before giving this episode a listen, and trying out some of these super simple, and super effective tactics to make everything easier on you, your audience, and the Facebook Algorithm! [2:00] Why the cost of advertising seems to rise around this time of year. [4:30] What happened in 2021 to make advertising on Facebook more challenging than in previous years? [7:00] Should you be considering running ads on a different platform, outside of Facebook? [11:40] We need to be relying less on website audiences, but what should we be doing instead? [17:00] What is meant by โLess is Moreโ in regards to approaching multiple ad variants now that Facebook has undergone some major changes? [19:00] How Reels changed the game for organic traffic on Facebook and Instagram, and what it means for advertising on the platforms. Join the Facebook Community https://lizmelville.com/group To help out the show: Subscribe and leave an honest review on iTunes. I read each one personally and would love to give you a shout out on the show! I love your feedback!](https://lizmelville.com/wp-content/uploads/2021/11/Podcast-Featured-Image-1-768x402.png)
