Ever struggle for ideas on how to target your perfect clients on Facebook?
Where do they hang out? What pages could you target? And how do you find even more audiences that will be worthwhile sending your ads to?
That's exactly what we'll be talking about in this week's episode, where I share my 3 top tips for creating a loooooong list of new targeting options for your Facebook ads!
In this week's episode you'll discover:
- The hidden tools within Ads Manager itself, that will help you find an endless supply of new targeting options
- How to research the audiences your competitors and influencers are using to target THEIR ads!
Links and resources:
Watch the video below for a walkthrough of all the tips shared in this episode.
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- Leave a note in the comment section below.
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- Leave an honest review on iTunes. I read each one personally, and would love to give you a shout out on the show
- Subscribe on iTunes.
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![Advertising on Facebook has definitely become more challenging during 2021, but that doesn’t mean that it isn’t worth figuring out! That is precisely what I’ve spent the majority of the year doing, and now I’m excited to not only share my findings of what worked, but also what I intend to bring forward into my own ad strategy in 2022! I have 5 major tips that I think will play a huge role in making my ads successful next year, and I would love for you to try them to! If you've been feeling a bit lost, overwhelmed or hopeless in the world of Facebook ads later, don't hang them up before giving this episode a listen, and trying out some of these super simple, and super effective tactics to make everything easier on you, your audience, and the Facebook Algorithm! [2:00] Why the cost of advertising seems to rise around this time of year. [4:30] What happened in 2021 to make advertising on Facebook more challenging than in previous years? [7:00] Should you be considering running ads on a different platform, outside of Facebook? [11:40] We need to be relying less on website audiences, but what should we be doing instead? [17:00] What is meant by ‘Less is More’ in regards to approaching multiple ad variants now that Facebook has undergone some major changes? [19:00] How Reels changed the game for organic traffic on Facebook and Instagram, and what it means for advertising on the platforms. Join the Facebook Community https://lizmelville.com/group To help out the show: Subscribe and leave an honest review on iTunes. I read each one personally and would love to give you a shout out on the show! I love your feedback!](https://lizmelville.com/wp-content/uploads/2021/11/Podcast-Featured-Image-1-768x402.png)
