Does your page have a low number of likes? How does that make you feel? A bit embarrassed? Does it make you doubt yourself?
While itโs a wonderful feeling to see a lot of likes on your page, a Page Like Ad may not be the best way to draw new fans to your page! So in this weekโs episode of Ads That Convert, Iโm exploring the Facebook algorithm, how you can help the right people see and like your page…..and the best type of ad to run to do that!
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What You'll Discover:
- What happens when people donโt have many likes, and how does a Page Likes Ad measure up!
- How the Facebook algorithm works, and what to do about it.
- Does the amount of likes on your page actually matter?
- How to make the most of your content to generate more page likes
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Links Mentioned
www.lizm9.sg-host.com/coursewaitlist
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Join the Facebook Community
https://lizmelville.com/community
To connect with me and share your thoughts on the podcast:
- Leave a note in the comment section below.
- Message me on Facebook or Instagram
- Facebook Group
To help out the show:
- Subscribe and leave an honest review on iTunes. I read each one personally and would love to give you a shout out on the show! I love your feedback!
![Advertising on Facebook has definitely become more challenging during 2021, but that doesnโt mean that it isnโt worth figuring out! That is precisely what Iโve spent the majority of the year doing, and now Iโm excited to not only share my findings of what worked, but also what I intend to bring forward into my own ad strategy in 2022! I have 5 major tips that I think will play a huge role in making my ads successful next year, and I would love for you to try them to! If you've been feeling a bit lost, overwhelmed or hopeless in the world of Facebook ads later, don't hang them up before giving this episode a listen, and trying out some of these super simple, and super effective tactics to make everything easier on you, your audience, and the Facebook Algorithm! [2:00] Why the cost of advertising seems to rise around this time of year. [4:30] What happened in 2021 to make advertising on Facebook more challenging than in previous years? [7:00] Should you be considering running ads on a different platform, outside of Facebook? [11:40] We need to be relying less on website audiences, but what should we be doing instead? [17:00] What is meant by โLess is Moreโ in regards to approaching multiple ad variants now that Facebook has undergone some major changes? [19:00] How Reels changed the game for organic traffic on Facebook and Instagram, and what it means for advertising on the platforms. Join the Facebook Community https://lizmelville.com/group To help out the show: Subscribe and leave an honest review on iTunes. I read each one personally and would love to give you a shout out on the show! I love your feedback!](https://lizmelville.com/wp-content/uploads/2021/11/Podcast-Featured-Image-1-768x402.png)
