It's always been said that there are two things that are certain in life: death and taxes. But I think there are three: death, taxes, and Facebook changes!
And there are more coming right your way now!
Rolling out this month, changes are being made to the ad relevance score and how the quality and relevance of your ads will be measured going forward.
What is relevance? What's changing? And what does it mean for you and your ads? Tune into this episode of Ads that Convert and find out!
In this episode you'll hear:
- What IS the relevance score, and why is it changing?
- The 3 new metrics that matter, and what they actually mean.
- How to use the new data to better interpret your ads performance and quality
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