How will you use Facebook Friendship Pages?

On 28th October, Facebook launched a new feature – Friendship Pages.  They contain the public Wall posts and comments between two friends; photos in which both are tagged; events they RSVP'd for together, and more. You'll be able to see a friendship page if you are friends with one of the people and have permission to view both people's profiles.

Here is an example of what the page will look like (taken from the Facebook blog announcing the launch of the feature)

The feature has been developed by Wayne Kao, and was inspired by the pleasure he gets from browsing photos from friends in the News Feed of Facebook, and seeing what friends are up to.  He realised that the photos and posts of two people could be brought together in one page, so that they would have a reminder of times shared together – and could share that jointly on Facebook.

But how will this be received?  Facebook users are often sceptical about new developments.  Some may well see it as an additional layer of complexity on the site, which can already be difficult to navigate when trying to find applications and features.

And Facebook have not yet released any details of how the Friendship pages can be accessed.  So far, it is not available to all users, so I have not had the opportunity to try it out.  But what do I think?

I'm actually quite excited by the idea.  After a holiday, for example, my husband I will usually post our photos onto our separate Facebook profiles.  How brilliant will it be to just post one set of photos to a Friendship page, and let all our friends see them?  It will capture our memories in one place, rather than duplicate posts between our two profiles.  And this is just a simple example.

Have you set up a Friendship page yet?  What do you think of this new feature?

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mum, lego-castle-builder, paddleboarder, beach-lover,
fb ads expert, podcaster, business badass.

About Your Host

Liz Melville is a highly regarded Facebook ads strategist, with over 9 years experience in promoting brands and businesses online.

Managing six figure ad spends and tight launch deadlines, Liz works with some of the biggest names in Facebook and online marketing.

Through her signature program, Ads On Fire, she has also mentored and taught countless online course creators and personal brands to unleash the power of Facebook ads in their business, and maximise and scale their launches.

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