Episode 62: How much should I spend on the ads for my launch?

Youโ€™ve got your offer ready, your sales pages are complete, and youโ€™re finally getting ready to launch your program…..but how much money should you set aside to spend on ads?

This week Iโ€™ll be going over exactly how much you need to spend in order to get the best outcome possible from your launch! Iโ€™m going into detail on how to figure out the number of leads you need, how much theyโ€™ll cost, along with which ads you should be running throughout your pre-launch! If you plan to launch an online program soon, don't miss this episode!

What You'll Discover:

  • Are you approaching launches with an appropriate budget in mind, or setting false expectations?
  • What to spend to generate the exact number of leads you need to get the sales you want
  • How to figure out the number of leads you need?
  • How many dollars per day should you be putting into your ad spend to get the most from your investment

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Links and Resources:

Get your copy of my Ad Spend Calculator HERE

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Get on the waitlist for Ads On Fire!

www.lizm9.sg-host.com/coursewaitlist

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Join my Facebook Community

https://lizmelville.com/community

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To connect with me and share your thoughts on the podcast:

 

To help out the show:

  • Subscribe and leave an honest review on iTunes. I read each one personally and would love to give you a shout out on the show! I love your feedback!

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mum, lego-castle-builder, paddleboarder, beach-lover,
fb ads expert, podcaster, business badass.

About Your Host

Liz Melville is a highly regarded Facebook ads strategist, with over 9 years experience in promoting brands and businesses online.

Managing six figure ad spends and tight launch deadlines, Liz works with some of the biggest names in Facebook and online marketing.

Through her signature program, Ads On Fire, she has also mentored and taught countless online course creators and personal brands to unleash the power of Facebook ads in their business, and maximise and scale their launches.

Get your FREE 3-Step Guide to fix an ad thatโ€™s failing... FAST!

Targeting, Traffic or Copy? Focus in on the metrics that matter to QUICKLY identify what’s going wrong with your ads.

Discover the simple benchmarks to decide whether your ad is flying or failing… and what to do about it!

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Get your FREE 3-Step Guide to fix an ad thatโ€™s failing... FAST!

Targeting, Traffic or Copy? Focus in on the metrics that matter to QUICKLY identify what’s going wrong with your ads.

Discover the simple benchmarks to decide whether your ad is flying or failing… and what to do about it!