Getting More Followers, Leads and Sales From Instagram – with Samantha Parker

 

Posts… stories… Reels…. IGTV… Instagram can be a bit of a minefield if you don't know what you should be posting AND that can lead to that little problem that hits so many of us – known as “social media paralysis”!

Just the changes to Instagram alone can leave you feeling overwhelmed!

And this is where my special guest, Samantha Parker, comes in.

Sam has an incredible skill set and talent when it comes to making the most out of Instagram. Not only as a platform for marketing and promotion but also for using it to generate revenue!

Since Sam has been helping me with my own Instagram account, I’ve decided to ask her ALL THE QUESTIONS that I’ve been dying to ask.

This high paced episode covers A LOT, including:

  • Where to start
  • What content is best for repurposing
  • How her team approaches Instagram for their clients and themselves
  • What is the difference between all of the available posting styles!

Instagram has been growing in popularity among entrepreneurs, course creators and business owners – and if you've been looking for a simple guide on how the heck you should get started, click play… you won't need to look any further!

 

In this episode:

[5:02] Where do you take your first step with Instagram?

[8:32] How do reels differ from stories? And how do you use both effectively?

[12:50] How do you avoid getting caught up in vanity metrics and turn Instagram into revenue instead of just another platform you post to?

[14:04] How does Samantha’s team approach Instagram?

[17:00] Where do you put your core content, and how do you use this to repurpose for other post options?

[19:00] The benefits of using an IG Live Room.

[21:20] What is the deal with hashtags, and how do you choose “good ones”?

[30:02] How do you overcome the fear of video and gain confidence to use it on Instagram?

 

Catch up with Samantha!

Instagram | Resources & More!

 

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mum, lego-castle-builder, paddleboarder, beach-lover,
fb ads expert, podcaster, business badass.

About Your Host

Liz Melville is a highly regarded Facebook ads strategist, with over 9 years experience in promoting brands and businesses online.

Managing six figure ad spends and tight launch deadlines, Liz works with some of the biggest names in Facebook and online marketing.

Through her signature program, Ads On Fire, she has also mentored and taught countless online course creators and personal brands to unleash the power of Facebook ads in their business, and maximise and scale their launches.

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Get your FREE 3-Step Guide to fix an ad that’s failing... FAST!

Targeting, Traffic or Copy? Focus in on the metrics that matter to QUICKLY identify what’s going wrong with your ads.

Discover the simple benchmarks to decide whether your ad is flying or failing… and what to do about it!