Why Quality Matters More Than Quantity in Social Media
How Many Facebook Fans Does Your Page Have? If I asked you how well your Facebook business page is doing, how would you measure it?
Social Media Strategy
How a Polar Bear Turned Good Customer Service Into Fantastic!
The Polar Bear and The Pizza My lovely hubby took me and my son out for a pizza dinner last week. Now you’re probably thinking,
What a Crab and a 3 Year Old Taught Me About Using Social Media
This is my son Cameron. A bouncy, bright, unapologetically happy, little 3 year old. Who recently decided he wanted to go crabbing. Brimful of confidence,
Which Social Networks Should You Really Be Using?
Which Social Network Should You Use in Your Coaching Business? Whenever I work with a new client, I always begin by asking which social
What Writers Want to Know About Using Social Media
Are you a writer, struggling to get to grips with using social media? Are you wondering if it can be used to promote a book? You are
5 Things Business Owners Should Consider Before Using Social Media
As a social media consultant, I am often asked to help business owners set up their social media accounts and campaigns, and will usually begin
Why Social Media is like Sex in High School!
I recently read a brilliant quote, which I think nicely sums up how many businesses approach the use of social media to reach out
How to Spot an Alien
Aliens are among us! Yes folks, it’s true. They look like us. They talk like us. But how do you spot one? Well, it’s
Look before you Leap
To the uninitiated, social media can seem a scary place. There are many platforms to choose from. Everyone is telling you that you need to
Gap in Social Media Market
If ever there was an example of the power of social media, it’s the fate of the new logo created by Gap. Only four days
