In this episode, Iโm joined by one of my very favourite people in the online space. My mentor, coach and client, James Wedmore.
If youโre not yet familiar with James, for 10 years he's taught entrepreneurs and online business owners how to leverage the power of online video and YouTube marketing to reach more people, share their message and convert more customers. ย
But in 2016, he made a massive shift to focus on a big gap missing in the marketplace: the mindset needed for entrepreneurship.
He launched a totally woo-woo podcast, the Mind Your Business Podcast and his signature program, Business By Design. Today he helps coaches, experts, content creators and authors not only to craft better marketing messages but also how to ditch the โhustleโ mentality and create success from the inside out.
It was in 2016 that I joined Business By Design during one of Jamesโ early launches of the program. Fast forward 2 years, and several launches later…..and in 2018 James had not one – but TWO – record breaking launches of BBD Both of which hit the 7 figure mark.
And thatโs what weโre talking about today. Just how did he get from there to here?
So get comfortable, get ready to take notes, and listen in to this amazing interview!
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In this week's episode you'll discover:
- The big mindset shifts that lead James to his biggest business success yet
- The secret weapon that every business owner has…but doesn't always use.
- How to approach a launch to make success inevitable
- How to overcome fear of Facebook ad spend, and why every business owner needs paid traffic.
- And much, much more!
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Links mentioned:
Website:ย www.JamesWedmore.com
Listen to the Mind Your Business Podcast:ย www.MindYourBusinessPodcast.com
Connect with James on Social Media:
Instagram: www.instagram.com/jameswedmore
Facebook: www.Facebook.com/jameswedmore2
YouTube: www.youtube.com/jameswedmore
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To share your thoughts on the podcast:
- Leave a note in the comment section below.
- Or DM me on Messenger or Instagram
- Share this show on Facebook, Instagram or Twitter
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To help out the show:
- Leave an honest review on iTunes. I read each one personally, and would love to give you a shout out on the show
- Subscribe on iTunes.
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![Advertising on Facebook has definitely become more challenging during 2021, but that doesnโt mean that it isnโt worth figuring out! That is precisely what Iโve spent the majority of the year doing, and now Iโm excited to not only share my findings of what worked, but also what I intend to bring forward into my own ad strategy in 2022! I have 5 major tips that I think will play a huge role in making my ads successful next year, and I would love for you to try them to! If you've been feeling a bit lost, overwhelmed or hopeless in the world of Facebook ads later, don't hang them up before giving this episode a listen, and trying out some of these super simple, and super effective tactics to make everything easier on you, your audience, and the Facebook Algorithm! [2:00] Why the cost of advertising seems to rise around this time of year. [4:30] What happened in 2021 to make advertising on Facebook more challenging than in previous years? [7:00] Should you be considering running ads on a different platform, outside of Facebook? [11:40] We need to be relying less on website audiences, but what should we be doing instead? [17:00] What is meant by โLess is Moreโ in regards to approaching multiple ad variants now that Facebook has undergone some major changes? [19:00] How Reels changed the game for organic traffic on Facebook and Instagram, and what it means for advertising on the platforms. Join the Facebook Community https://lizmelville.com/group To help out the show: Subscribe and leave an honest review on iTunes. I read each one personally and would love to give you a shout out on the show! I love your feedback!](https://lizmelville.com/wp-content/uploads/2021/11/Podcast-Featured-Image-1-768x402.png)
