One of my Ads On Fire members ran into some trouble with her Facebook Business Manager account recently. And when we tried to unravel it all, it quickly got more and more complicated and confusing!
And I know she's not alone! So in this week’s episode of Ads That Convert, I’ve put together a step-by-step, beginner’s guide to getting started with Business Manager.
This could, quite possibly be the most helpful guide on Business Manager accounts ever to be recorded in podcast format! So tune in, and learn how to set up your ads account effectively, so that you can start seeing significant results!
What You'll Discover:
- The two types of ad account, and why you need to have Business Manager!
- Is Facebook Business Manager really as complex as the horror stories suggest?
- How to check what type of account you've been using….and simple steps to switch over to Business Manager
Links & Resources:
Create a Business Manager Account
Ads That convert – Episode 5: Why Facebook Wants You to Use Business Manager
Get on the waitlist for Ads On Fire!
www.lizm9.sg-host.com/coursewaitlist
Join the Facebook Community
https://lizmelville.com/community
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- Leave a note in the comment section below.
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To help out the show:
- Subscribe and leave an honest review on iTunes. I read each one personally and would love to give you a shout out on the show! I love your feedback!
![Advertising on Facebook has definitely become more challenging during 2021, but that doesn’t mean that it isn’t worth figuring out! That is precisely what I’ve spent the majority of the year doing, and now I’m excited to not only share my findings of what worked, but also what I intend to bring forward into my own ad strategy in 2022! I have 5 major tips that I think will play a huge role in making my ads successful next year, and I would love for you to try them to! If you've been feeling a bit lost, overwhelmed or hopeless in the world of Facebook ads later, don't hang them up before giving this episode a listen, and trying out some of these super simple, and super effective tactics to make everything easier on you, your audience, and the Facebook Algorithm! [2:00] Why the cost of advertising seems to rise around this time of year. [4:30] What happened in 2021 to make advertising on Facebook more challenging than in previous years? [7:00] Should you be considering running ads on a different platform, outside of Facebook? [11:40] We need to be relying less on website audiences, but what should we be doing instead? [17:00] What is meant by ‘Less is More’ in regards to approaching multiple ad variants now that Facebook has undergone some major changes? [19:00] How Reels changed the game for organic traffic on Facebook and Instagram, and what it means for advertising on the platforms. Join the Facebook Community https://lizmelville.com/group To help out the show: Subscribe and leave an honest review on iTunes. I read each one personally and would love to give you a shout out on the show! I love your feedback!](https://lizmelville.com/wp-content/uploads/2021/11/Podcast-Featured-Image-1-768x402.png)
