Is Apple’s iOS14 the real reason your ads aren’t working?
The unpopular truth, is that your ad results might not have anything to do with iOS14.
Before you get yourself worked up over what could be happening with your latest Facebook ad results, have a listen to this episode to discover the 3 ways to check whether iOS14 is playing havoc with your results, and what you can do about it if it isn’t!
In this episode:
[3:05] Has the landscape of Facebook ads changed?
[5:30] Is iOS14 to blame for the issues you’re experiencing?
[8:25] What is the key to knowing what’s going on?
[13:50] What does it look like when iOS14 is reporting results properly?
[16:30] If you’re still struggling and need extra support to navigate the changes brought on by iOS14, we’re here to help!
To connect with me and share your thoughts on the podcast:
- Leave a note in the comment section below.
- Message me on Facebook or Instagram
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To help out the show:
- Subscribe and leave an honest review on iTunes. I read each one personally and would love to give you a shout out on the show! I love your feedback!
![Advertising on Facebook has definitely become more challenging during 2021, but that doesn’t mean that it isn’t worth figuring out! That is precisely what I’ve spent the majority of the year doing, and now I’m excited to not only share my findings of what worked, but also what I intend to bring forward into my own ad strategy in 2022! I have 5 major tips that I think will play a huge role in making my ads successful next year, and I would love for you to try them to! If you've been feeling a bit lost, overwhelmed or hopeless in the world of Facebook ads later, don't hang them up before giving this episode a listen, and trying out some of these super simple, and super effective tactics to make everything easier on you, your audience, and the Facebook Algorithm! [2:00] Why the cost of advertising seems to rise around this time of year. [4:30] What happened in 2021 to make advertising on Facebook more challenging than in previous years? [7:00] Should you be considering running ads on a different platform, outside of Facebook? [11:40] We need to be relying less on website audiences, but what should we be doing instead? [17:00] What is meant by ‘Less is More’ in regards to approaching multiple ad variants now that Facebook has undergone some major changes? [19:00] How Reels changed the game for organic traffic on Facebook and Instagram, and what it means for advertising on the platforms. Join the Facebook Community https://lizmelville.com/group To help out the show: Subscribe and leave an honest review on iTunes. I read each one personally and would love to give you a shout out on the show! I love your feedback!](https://lizmelville.com/wp-content/uploads/2021/11/Podcast-Featured-Image-1-768x402.png)
